Nimbly is an insights agency with a startup mentality. We deliver research in agile, daring, and energizing ways.


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Consumer Research is Broken

Traditional agencies are slow and stuck in their comfort zones. Platforms, while quick and cheap, are not the most insightful. Nimbly’s the sweet spot in between.

Our superpower? The startup mentality.

We can run your classic methods on steroids (2-3X faster) and pull off daring, new approaches. Our insights are meant to energize and inspire action.

Easiest way to get what Nimbly's about? Shoot us a brief.

HOW?

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ALL-DIGITAL RECRUITMENT

Nimbly recruits fully screened, fresh participants in ~3 days.

How? We deploy an array of innovative tactics. For example, one approach is to push ads across various networks. We can target by various filters (demographics, interests, job title…) and then run folks through a custom screener. If we want to check for articulation, we can video pre-screen them too.

This means we minimize the risk of recruiting professional respondents, which you'd get from a biased database or panel.

HYBRID STUDIO MODEL

We have an elite, global network of director-level researchers (10+ years), project managers, designers, and filmmakers. By leveraging the latest productivity, communication, and business apps, our team is able to seamlessly and efficiently collaborate. Thank you, internet.

With a hybrid mix of full-times and contractors, we're able to cover the world and every category with the most relevant team.

CLASSIC AND EXPERIMENTAL METHODS

No, we’re not a hammer and everything is a nail. Nimbly crafts custom approaches that lead to the most impactful insights within your budget and timing. Whether it's $10K or $100K. 1 week or 10 weeks. We got you.

Our team's trained in all the classic online and offline methods: ethnography, in-homes, shop-alongs, co-creation workshops, focus groups, mobile diaries, discussion boards, expert interviews, and so on.

While we're a qual-led shop, we'll often layer other methods in as well. Social listening, quant surveys, AI analysis, biometric sensors, web search mapping, 360 film immersions...

LIVE INSPIRATION

With Nimbly Raw, our team can share interesting anecdotes, emerging themes, images, and videos near real-time in a highly visual style. These are typically used for our multi-phased projects so you're in the loop.

Wait, let clients see behind the curtains? Big no-no in traditional research. Screw that, we believe you shouldn’t have to wait for a big reveal weeks later.

ENGAGING DELIVERABLES

We’re not about long, boring report, where a chunk of time is spent on nitpicking words and fluffing the deck up with quotes.

We're always experimenting with compelling ways to bring to life our insights and engage our client and their stakeholders differently. These range from beautiful infographics and 3-5 min sizzle films to AR immersions and petting zoos.

WE'RE AGILE TOO

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As a benchmark, a 2 week project would be ~6 weeks elsewhere. How? We leverage the latest tech, collaboration tools, and workflows.

Project types

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consumer exploration

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creative development

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product innovation

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agency
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